At the core of any small business’ PR efforts is a pitch with an angle that hopefully lures a reporter. But many entrepreneurs have tunnel vision, only focusing on their product as opposed to their entire business – themselves included – when pitching. In this final article on small…
Each week, we publish a mishmash of ecommerce related, insight infused articles for you to smash through. Just as we collect business information across all of a merchant’s channels in a single place, we’re doing the same for ecommerce related content from a variety of top tier content…
This week, we have an assortment of feature updates to bring the speed of your workflow to a boil. These are all quality-of-life tweaks to improve the app’s functionality and help you handle the daily grind at record speed, all while keeping your backoffice kitchen clean and tidy. From…
Last week, we covered press releases and HAROs, but this week it’s about pitching. Sometimes, to get a home-run piece of coverage, pitching is the best way to go. It’s a proactive way of connecting with outlets that involves getting the appropriate contact information of a journalist, reporter, or writer,…
Each week, we publish a mishmash of ecommerce related, insight infused articles for you to smash through. Just as we collect business information across all of a merchant’s channels in a single place, we’re doing the same for ecommerce related content from a variety of top tier content…
Not-so-hot of the press: PR (public relations) is good for your business. It has the potential to funnel traffic to your site, from which your wonderful products and marketing will take them down the rabbit hole to a sale. That said, getting that press coverage can be a difficult…
Each week, we publish a mishmash of ecommerce related, insight infused articles for your to smash through. Just as we collect business information across all of a merchant’s channels in a single place, we’re doing the same for ecommerce related content from a variety of top tier content creators.…
The ecommerce machine eBay has been steadily beefing up its marketplace, and our integration with them has followed suit. Take a look at this list of updates. Flexible listings Long story short, we now work with GTC, or Good ‘Til Cancelled. Merchants can choose the out-of-stock control option…
It seems as if Apple understands that ecommerce is a pretty big deal. Last year, Apply Pay announced it would push its mobile wallet, Apple Pay, allowing consumers to easily buy online at the tap of a smartphone screen. It paralleled the steady rise of mcommerce (mobile commerce), and now Apple is…