Meet Kitsbow, an outdoor apparel company located in Old
Fort, North Carolina that is committed to sustainability, providing living-wage jobs in the US, and producing
high-quality products. With such a huge mission, they’ve expertly-implemented processes to get the job done —
including using the Ordoro platform to manage their inventory and orders.
Using Ordoro Since: 2019·Switched From: Google Sheets
Order Volume: 2,500/mo
Sales Channels: Shopify and Shopify POS
Kitsbow founder, Zander Nosler, was on the hunt for stylish outdoor apparel that “fit so well that they
‘disappear’ as you move,” but was unsuccessful in finding what he envisioned. So instead, he decided to create
his own — and so Kitsbow was born.
Other important things to know about Kitsbow:
Committed to taking care of the environment
Produces high-quality apparel that lasts longer and in turn, reduces apparel waste
Produces size-inclusive products: 49 Different Sizes
One of few outdoor apparel companies that make their own products
Only cycling apparel brand that manufactures solely in the United States
Committed to creating careers for artisan makers
How do they fulfill their orders?
Kitsbow currently sells their outdoor apparel and facemasks on Shopify, as well as, in their brick-and-mortar
storefront where they utilize Shopify POS. Kitsbow is working towards producing all of their products in-house on a
made-to-order basis through a process called lean manufacturing. Lean manufacturing produces products “in a ‘one-piece-flow’ rather
than in batches” in order to reduce overstocking as well as waste. Currently, their production, warehousing,
distribution, and operations are all located in the same facility in Old Fort, North Carolina. Kitsbow ships
around 2,500 orders per month out of this location by utilizing these specific shipping carriers: USPS (75%),
Other (20%), and FedEx for international orders (5%).
Challenges they had before Ordoro
Before Ordoro came into the picture, Kitsbow was utilizing a 3PL fulfillment model that integrated with Shopify
along with a bevy of Google Sheets. Although this process worked for the time being, the Kitsbow team found
themselves on the phone with the 3PL multiple times a day trying to solve problems to ensure everything ran
smoothly. Their frustration and the amount of time they spent on the phone fixing problems made it clear it was
time for a change.
When the company decided to relocate their operations from California to North Carolina in 2019, their dream of
making products in-house steered them away from 3PL fulfillment. With a new workflow in place came a whole new
set of problems to solve. Kitsbow needed a shipping and inventory management software that would:
Integrate with Shopify
Quick to set up
Help them with manufacturing their own products
How did Ordoro help?
Kitsbow found Ordoro to be the right software solution and company for their transition to in-house operations.
“Using the Ordoro platform and superior technical support, we were able to create our distribution center from
the ground up. Ordoro's support team walked the path alongside us and helped us learn the software, explore and
implement customizations, and improve efficiency in our daily operations.” Even when the COVID-19 pandemic first
began and Kitsbow decided to pivot towards producing facemasks, “[Ordoro] never missed a beat. They supported us
throughout the rapid, skyrocketing growth [of shipping over 250K facemasks] … while we onboarded new team
members in the Distribution Center.”
Kitsbow employees using Ordoro to create shipping labels,
pick orders and verify contents of orders being packed with barcode scanning.
Inventory Allocation, specifically, allows Kitsbow to determine if there is enough inventory in their
warehouse to fulfill an order as well as help their team determine which orders to ship out first (FIFO).
For finished goods that they do not make in-house (hats and socks), Kitsbow takes advantage of the PO feature
to transfer inventory in and out of their retail location.
Kitsbow utilizes barcode scanning verification to ensure pick and pack errors are at a minimum. “Ordoro’s
order verification process is a key factor that empowers our distribution center team members to consistently
exceed the goal of 90% average rate of accuracy in order fulfillment.” In 2020 the Kitsbow Distribution had a
99.96% average accuracy rate for the year.
While accuracy plays a huge role in a successful business, so does streamlining your expenses. Since Kitsbow
offers free shipping for all domestic orders, it was extremely important to find the best shipping vendors to
lower costs. “Ordoro gave us visibility and control over our shipping costs,” allowing Kitsbow to continually
make adjustments to shipping methods. Kitsbow states their shipping costs have reduced by 67%.
Throughout their time working with the software, Kitsbow has expressed that their favorite thing about Ordoro
is “the way [they] innovate.” Ordoro makes the effort to document Kitsbow’s needs to ensure the software is
always rising to the challenge. “It does everything [we] want [and] Ordoro keeps raising the bar.”
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